Pen Pal Travel is a website for individuals that would like to travel but are incapable of doing so alone.
Owner, Penny Besmond, hired a web designer to give her a presence on the internet. However, when the designer finished, the website was less than adequate for public viewing. Many of the links were broken. The design and layout was poor and did not convey a sense of professionalism. Lastly, you could not find Pen Pal Travel anywhere when doing a Google search.
Jon Ellis Design was hired to step in and do a complete redesign. The result is a more eye catching design achieved through better color usage and textures. Individuals can now find Pen Pal Travel in Google. When doing a search for medical travel companions, Pen Pal Travel is the third ranked site. Lastly, prospective clients can contact Penny directly through the site with the use of an online contact form.